If you know anything about me I love to eat clean and train dirty! So much of our lives is bombarded by health and wellness. As you scroll through your social media pages you will see ads upon ads regarding "clean" and "natural". It also spills over into our cosmetics and hair care products. What does all of this even mean?
Frankly it means we have let the guidelines become so blurred we are now trying to reel it back in. Maybe we didn't know better or maybe we didn't want to. We have practically become lab rats for the FDA. Did you know women put over 515 synthetic chemicals on her body daily? For a long time we did not have much choice, products were limited and often performance was compromised. It was about a year ago I started to really take a look at myself professionally and personally. I knew it was time for change, maybe it was age or maybe knowledge finally set in.
When I started intense physical training it lead me to look at the foods I was using daily as fuel. I was forced to read labels and really understand what things like "natural" and "organic" really meant. Have you ever had one of those true "ah ha" moments in your life? You know the ones that make you say DUH!? I had done this research for my food, for myself and my family, however not for my clients. Professionally it is my job to do the best for my clients, and so the search was on. I wanted high performance haircare I could offer without compromise.
I am so pleased to have found Neuma, naturally addictive . the highest performing certified organic product line. Neuma is a part of the solution, providing full ingredient lists and not hiding behind words like fragrance. They use clean energy, and green chemistry in manufacturing, maximizing post consumer recycled resources. Neuma partners with suppliers that use renewable energy and supports fair trade. They are a global corporate citizen that believes organic raw materials and sustainable business practices will make the difference. neumabeauty.com
Again without compromise, Precious Nature color line by Alfa Parf. This color line is ammonia free, PPD free and resorcinol free. Customized with natural ingredients like hazelnut for color protection and Carmel for a more intense color. The color families are enriched with rice milk and sugar and customizable just for you. A life long commitment to constant research and learning are the basis of exceptional performance. alfaparfmilano.com
The choice is up to you....